Course Overview 

Designed to help you get started on a career in marketing, the course will prepare you in all aspects of the subject, including basic marketing principles, research and communications.

Pre-requisites 

The great news is that you don't need any previous experience to take this course, all we ask is that you're over 17.

Key Topics

• Marketing and the Changing Environment
• Understanding the Customer
• The Tools of Marketing
• Marketing in Context

Qualification

CIM Introductory Certificate in Marketing

Support 

As a ODLC student you will have your own personal tutor helping you with your course work and with any questions you may have. Plus you can contact our Student Advisors by email or phone for all the practical advice you may need – so we really are with you 100%.

What's more, you'll have access to the ODLC online Student Community, where you can interact with other students, browse our resource library and manage your account.

Assessment 

This course includes a number of assessments that you complete as part of your coursework and then forward to your tutor for grading and comments.

Students must also complete two assignments that contribute to the overall assessment and must also take an online multiple choice examination. CIM registration and assessment fees are included in the cost of the course.

What our Students Say 

"I looked at the local college but the fact that it would have been two nights a week, straight after work, didn't suit me. With the ODLC course, I can work when I want. Some days I don't work much then other times I sit down and do a lot all together – you just fit it around yourself. And at the very least, the marketing qualification will be something extra on my CV!" Gwenda Darcy, ODLC Graduate.

Your Future Prospects 

Marketing Assistant.